Will beef ever be COOL again?
Why does the βProduct of the USAβ label mean so much to cattle ranchers? A group of American small-business cattle ranchers called the Ranchers-Cattlemen Action Legal Fund (R-CALF) is lobbying its tail off to change Americaβs beef-labeling laws. Labeling laws have caused small ranchers to lock horns with major meatpackers for years, and now R-CALF hopes to…